Musings

Bartender views on the burning industry issues, straight from the frontline of the global drinks industry.

Bar professionals are a vocal and opinionated bunch, and it’s hard to keep such skilled socialisers quiet. So we take advantage of their loquacious nature to bring you Barfly Musings. This regular series of insight films sees bartenders from around the world share their views on the burning industry issues and hot trends influencing the drinks scene, advising how drinks businesses might improve their approach accordingly.

Feel free to watch some of the Barfly Musings here. They have been filmed over the last three years. Note that given the pace that trends evolve in our industry, one or two comments may seem a little out of date.
If you’d like to receive the latest Musings before they are published here, please send us your details:
Your email address

    Feel free to watch some of the Barfly Musings here. They have been filmed over the last three years. Note that given the pace that trends evolve in our industry, one or two comments may seem a little out of date.
    If you’d like to receive the latest Musings before they are published here, please send us your details:
    Your email address

      Feel free to watch some of the Barfly Musings here. They have been filmed over the last three years. Note that given the pace that trends evolve in our industry, one or two comments may seem a little out of date.
      If you’d like to receive the latest Musings before they are published here, please send us your details:
      Your email address

        QR Menus
        Evolving On-Premise
        Big Company Acquisitions of Independent Brands
        The RTD Opportunity
        Online Events
        Flavoured Spirits
        Post-Pandemic Bar Landscape
        To-Go Cocktails
        Off and On-Premise Engagement Post-Pandemic
        Cannabis & CBD: The State of Play
        Cannabis & CBD Consumers: Who, What, How
        Cannabis & CBD Beverages: The Word on the Street
        Barfly in Conversation | Navigating the New Normal
        Barfly in Conversation | The Future of Cocktail Competitions
        Celebrity Endorsers & Influencers
        Consumer Drinking Behaviour Post Lockdown
        How Has COVID-19 Affected The US Off-Premise?
        Coping With The Crisis & What The Future Holds
        How Drinks Companies Can Help Bars When They Reopen
        COVID-19: Sweden’s On-Premise – An Adapting Landscape
        How Are Bartenders Coping With The Crisis?
        What’s Hot, What’s Happening – Africa
        The Changing Face of the On-Premise
        Veganism & Diet Trends
        Draft vs. Cans vs. Bottles
        No & Low Update – Fad or Fixed?
        The Meteoric Rise of Hard Seltzers
        Diversity in the Industry
        Health & Wellbeing
        Flavour Trends & Innovations
        The Role of the Drinks Menu
        Advice To Innovation Teams
        Increasing Brand Growth in Africa
        Tap Handles as POS
        Garnishes
        The Role of POS and the Back Bar
        Draft Cocktails
        Great Signature Serves
        Brand Ambassadors
        Point of Sale
        Occasions & Brand Switching
        Sustainability
        When Brands Get It Wrong
        Brand Stretch
        Celebrity Endorsements
        Bartender Training
        Branded Glassware
        The Impact of Mixers
        Bartender Engagement
        Brand Stories
        Spirits & Food Pairing
        Pack Design
        Social Responsibility
        Opportunities for Women
        Rise of Japanese Whiskies
        Brand Incentives
        QR Menus
        Evolving On-Premise
        Big Company Acquisitions of Independent Brands
        The RTD Opportunity
        Online Events
        Flavoured Spirits
        Post-Pandemic Bar Landscape
        To-Go Cocktails
        Off and On-Premise Engagement Post-Pandemic
        Cannabis & CBD: The State of Play
        Cannabis & CBD Consumers: Who, What, How
        Cannabis & CBD Beverages: The Word on the Street
        Barfly in Conversation | Navigating the New Normal
        Barfly in Conversation | The Future of Cocktail Competitions
        Celebrity Endorsers & Influencers
        Consumer Drinking Behaviour Post Lockdown
        How Has COVID-19 Affected The US Off-Premise?
        Coping With The Crisis & What The Future Holds
        How Drinks Companies Can Help Bars When They Reopen
        COVID-19: Sweden’s On-Premise – An Adapting Landscape
        How Are Bartenders Coping With The Crisis?
        The Changing Face of the On-Premise
        What’s Hot, What’s Happening: Africa
        Veganism & Diet Trends
        The Meteoric Rise of Hard Seltzers
        No & Low – Fad or Fixed?
        Draft vs. Cans vs. Bottles
        Diversity in the Industry
        Health & Wellbeing
        Flavour Trends & Innovations
        Increasing Brand Growth in Africa
        Advice To Innovation Teams
        The Role of the Drinks Menu
        The Role of POS and the Back Bar
        Garnishes
        Tap Handles as POS
        Draft Cocktails
        Low ABV
        Great Signature Serves
        Brand Ambassadors
        Point of Sale
        Occasions & Brand Switching
        Sustainability
        When Brands Get It Wrong
        Brand Stretch
        Celebrity Endorsements
        Bartender Training
        Branded Glassware
        The Impact of Mixers
        Bartender Engagement
        Brand Stories
        Spirits & Food Pairing
        Pack Design
        Social Responsibility
        Opportunities for Women
        Rise of Japanese Whiskies
        Brand Incentives

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        Learn about our global reach »

        Check out our blog »

        Learn about our global reach »

        Need a bit more street in your boardroom?

        Nick Dudley-Williams, Managing Partner

        Email: nick@barfly.pm | Call: +44 (0)7811 350591